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Women Boomers are giving back more dollars – and giving them back to other women
Posted on Thursday, October 01, 2009Vibrant Women over 50 are increasingly focused on how to give back to the world that made them the healthiest, wealthiest, best-educated generation of women in history. VibrantNation.com is built on the desire for these women to support each other. You won’t be surprised to learn where these women are giving their dollars back too.
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Self-employed Boomers love their jobs (and their bosses)
Posted on Tuesday, September 29, 2009There is a rich market in the 11% of Americans who are self-employed. But marketers should pay particular attention to self-employed Boomers, whose numbers and targetable interests are stronger than others.
read more »Women make better investors – why aren't they calling the shots?
Posted on Thursday, September 24, 2009Baby Boomer women over 50 control more investing funds than any other generation of women in history. And the world of finance knows that women make great investment managers. So why isn't the industry doing more to create women leaders in finance – and get women customers?
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